I just had a big ‘wow’ moment and I wanted to share it with you all. Recently, I hit a big milestone of making more money from working online creating health content in my spare time than I do from my regular job! So in light of this, I wanted to share the secrets that I’ve learnt along the way to help the next wave of creators earn a bit more from doing what they love.
If you’re thinking about taking the plunge & working online as a content creator or influencer, here are 5 things I wish I knew before becoming a health influencer:
- Only Work With Brands You LOVE
This is so, so important! I can’t stress this enough. One of the big reasons I have been successful working as a health content creator, is I only work with brands that truly align with my values of healthy living. So be selective with the brands you choose to work with! And the best way to do this is to use TRIBE.
- Use TRIBE
If you’re thinking about becoming an influencer, TRIBE is your answer.
TRIBE an app that allows you to connect with brands and selectively choose a campaign you want to work on. You can submit freely to any of them & the brands then just approve or decline. It was a game changer for me because it has hundreds of brands on there & many of them align with my health values &recommend already, so it’s a simple and time-effective way to collaborate with the brands I want to work with.
To be successful on TRIBE, I recommend submitting to as many campaigns that align with your values as you can, because you’ll have more chances of being approved. I submit anywhere from 5-15 posts a week to TRIBE campaigns, and even though not all of them get approved, my rating on the TRIBE app is really high because of it. This helps to highlight my value as an influencer to brands and increases my rate of approval. And remember, don’t take it personally if you get a decline. Just listen to brand’s feedback when they give it, and move onto the next one!
And remember to maintain balance on your page. Have a mix of paid and non-paid posts.
- Know That Your Time Is Valuable
When I first started creating content for my Instagram, I was sent a lot of free products. This was great, as I was receiving products I would otherwise be going and purchasing anyway, however eventually it became counter-productive. It began to take away time from my full time job seeing clients and I was spending hours and hours creating content for no reward. Unfortunately you can’t pay bills with freebies, so as content creator, you need to be paid for your time, especially when a brand is benefiting from your work.
- Never Post A Bad Photo
Instagram is a visual medium & from an influencers’ point of view, it’s your portfolio. Every post needs to be eye-catching and meaningful. If you post poor quality images, you’ll lose followers and brands won’t want to work with you. Like with any job, you want to make sure you’re always giving your best effort possible.
5. Explore Different Apps
I take all of my photos on my iPhone 7 & edit my photos using different apps like VSCO & Snapseed. I recommend testing different apps & find the ones that suit your theme.
I hope these tips help! I’ve certainly learnt a lot over my journey, and I’ve had so much fun being a health influencer. I wrote up a little recount of how I got started with TRIBE over on their blog, which you can check out here.